We're excited to announce the launch of our new brand identity and website.
Since launching in 2013 Segura has grown rapidly, we’ve reached out into new markets and changed the way businesses deal with supply chain management forever. As we continue to grow we felt it was important that our brand accurately reflected the breadth of our experience and global capabilities, so we’re incredibly pleased to be able to unveil our new brand identity.
The new look is fresher and more modern, anchored by strong, graphic blocks of colour and a bold new typeface. We’ve also revamped our tagline ‘supply chain clarity’ to succinctly define our purpose. Acting as the focal point of this new identity, our logo draws inspiration from the web of links in a supply chain and references locks and keys, a nod to Segura’s global reach and robust security features. It now serves as our stamp of authority, letting businesses know their supply chains are safe and secure with Segura.
The rebrand feels much more fitting and helps to further define our position in the market as a dynamic and innovative technology company, enabling businesses to have complete visibility of their entire supply chain.
